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Visions’ marketing recognized during CUNA’s Diamond Awards
The Credit Union National Association (CUNA) has recognized Visions Federal Credit Union for two of its marketing initiatives. CUNA awarded Visions the Business Development Efforts award for its 2021 Business Services Suite campaign, along with the Diamond in the Rough award for the Tompkins County debit-card contest. CUNA presented the awards as part of its […]
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The Credit Union National Association (CUNA) has recognized Visions Federal Credit Union for two of its marketing initiatives.
CUNA awarded Visions the Business Development Efforts award for its 2021 Business Services Suite campaign, along with the Diamond in the Rough award for the Tompkins County debit-card contest.
CUNA presented the awards as part of its marketing & business development council’s Diamond Awards competition, Visions said in an April 18 news release.
The Diamond Awards honor credit unions in 35 categories, ranging from direct mail to website marketing to public relations to social media.
Judges evaluated entries based on strategy, design, production, creative concept, copy, communication, and results. This year’s Diamond Awards competition considered close to 1,200 entries, and 86 credit unions won Category’s Best Awards and 262 won Diamond Awards.
“Diamond Awards are the gold standard of achievement in credit-union marketing and business development,” Marella Nardotti, chair of the Diamond Awards, and VP of marketing for NextMark Credit Union, said. “Inventiveness in effectively achieving and exceeding objectives is what these awards honor.”
Visions recognition
The “Diamond in the Rough” award recognizes campaigns with a big impact on a limited budget.
Visions was new to Tompkins County and the Southern Tier, so the credit union put together a contest that would raise awareness through community involvement. A photo contest invited entries from residents that showed off Tompkins County scenes. The winning image appeared on a debit card available at all branches, Visions said.
Another campaign won in the “Business Development Efforts” category. The marketing effort sold Visions Business Services Suite in a “unique way” that included mailings targeted at small-business owners. They received direct mail at work and at home, each with their own messaging. As an incentive for signups, Visions said it made donations to local chambers of commerce for each account opened.

Morris starts expanded role as Berkshire Bank’s N.Y. regional president
Berkshire Bank, a regional community bank with branches in New England and New York, recently appointed James J. Morris IV as its regional president for New York state. The bank’s New York state territory includes the Capital region, the Mohawk Valley, and Central New York. Morris is an experienced banking professional who has served as
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Berkshire Bank, a regional community bank with branches in New England and New York, recently appointed James J. Morris IV as its regional president for New York state.
The bank’s New York state territory includes the Capital region, the Mohawk Valley, and Central New York.
Morris is an experienced banking professional who has served as regional president for Berkshire’s Capital region market since January 2020, in addition to leading the commercial real-estate team throughout the state.
Under his expanded position, Morris will support Berkshire’s lines of business in the New York state region including commercial and consumer lending, business and branch banking, and wealth management, the bank said in a news release. In addition, he will provide oversight to Berkshire’s two community advisory councils in the Capital and Central New York markets.
“Berkshire’s commitment to the New York region has never been stronger and we will continue to look for opportunities to strengthen our service offerings and enhance our community impact and presence under Jim’s leadership. His expanded responsibilities will help us achieve synergies in the market and unlock opportunities for meaningful impact in support of our Berkshire’s Exciting Strategic Transformation (BEST) and BEST Community Comeback plans,” Sean Gray, president and COO of Berkshire Bank, said.
Since joining Berkshire Bank in 2015, Morris has directed new-business origination, coordinated commercial-lending activities, and built deeper connections with communities, the bank said. Prior to joining Berkshire Bank, Morris worked in positions in commercial lending at Kinderhook Bank, Paragon Prime Funding, Citizens Bank, and Charter One Bank.
Berkshire Bank is a unit of Boston–based Berkshire Hills Bancorp, Inc. (NYSE: BHLB). Berkshire has more than $12 billion in assets and operates 105 branches in New England and New York. In the Mohawk Valley and Central New York, it has offices in Ilion, West Winfield, North Utica, Whitesboro, New Hartford, Rome, and DeWitt, according to its website.
VIEWPOINT: A Digital World: What’s in Store for Central New York
As the effects of the coronavirus continue to reshape our world, the next year will see several factors accelerating the shift to a more digital, hybrid future. We expect to see a continued focus on digital transformation as the driving force creating value for business owners. Below are some considerations of what will come next —
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As the effects of the coronavirus continue to reshape our world, the next year will see several factors accelerating the shift to a more digital, hybrid future. We expect to see a continued focus on digital transformation as the driving force creating value for business owners. Below are some considerations of what will come next — and how organizations can position themselves for success.
New digital advances are key to growth
With manufacturing, health care, and education driving our labor force across Central New York, it will be critical for companies to further digitize their offerings and operations using new and emerging technologies, such as artificial intelligence (AI), machine learning (ML), and data analytics. As Syracuse emerges as a leader in smart technology solutions, we see industries of all sizes across Central New York using these advances to increase automation and streamline tasks.
In addition, digitalization will become a greater priority in unexpected areas of the business, such as mergers & acquisitions (M&A) and succession planning.
• Q&A. Digital transformation can help to accelerate M&A deals and make companies more attractive acquisition targets. Those engaged in the M&A process are finding digital technologies helpful in reducing transaction time and costs and delivering greater value to buyers and sellers.
• Succession planning. Digital transformation should also be considered as business leaders think about the company’s long-term trajectory. This includes having talent with the skills to be agile in a quickly changing digital environment. A comprehensive succession plan should also include a roadmap for current and future leaders to assess where they stand on digital readiness and evaluate opportunities for sustainable growth.
Embrace emerging trends in talent and leadership
Digital capabilities can also help companies become more effective at recruitment and retention. While many businesses across Central New York hope to continue returning workforces to the office, many are offering remote or hybrid work options — which rely heavily on digital solutions. As more companies try to balance a mix of in-person and remote work, they will soon find that these digitally driven workforces present new opportunities to unlock productivity and collaboration.
According to the New York State Department of Labor, Central New York saw a 3.4 percent rise in private-sector job growth by the end of 2021. While the labor force steadily grows, it will be imperative for businesses to focus on implementing new benefits to attract and retain employees. By removing geographical constraints on hiring, companies in Central New York have more flexibility to hire from a wider and more diverse talent pool of candidates — something that can help companies stay competitive in a challenging labor market. Additionally, offering comprehensive financial benefits plans and wellness resources, employee education, or affinity groups — often part of a focus on diversity, equity, and inclusion — will be more important than ever.
Focus on ESG efforts to realize sustainable growth
Throughout this year, companies should focus on implementing a meaningful environmental, social, and corporate governance (ESG) framework for every stage of the business life cycle, considering both their goods and services, as well as activities across key business functions — from finance to sales to customer acquisition and more. For example, here in Syracuse and Utica, Bank of America executes our ESG efforts by working with local nonprofit partners to identify current needs and opportunities to help strengthen our communities.
This year, it won’t be enough for a company to develop and sell a good product. How the business develops, markets, and delivers the product will need to be increasingly digital, and take ESG factors into greater consideration. Companies that recognize the possibilities of digital transformation, while keeping the values of their employees and customers in mind, will be better positioned to address the business challenges in the year ahead — and beyond — while creating greater value for the stakeholders and communities they serve.
Michael Brunner is president of Bank of America, Central New York region.

Northwoods takes over management of Generations Insurance Agency
The Northwoods Corporation, which has an office at 32 Broad Ave. in Binghamton, recently entered into a management agreement with the Generations Insurance Agency in Seneca Falls. The agreement means that Northwoods, which is headquartered near Buffalo, will manage the day-to-day operations of the Generations agency while Generations Bank retains ownership of it. Under the
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The Northwoods Corporation, which has an office at 32 Broad Ave. in Binghamton, recently entered into a management agreement with the Generations Insurance Agency in Seneca Falls.
The agreement means that Northwoods, which is headquartered near Buffalo, will manage the day-to-day operations of the Generations agency while Generations Bank retains ownership of it.
Under the new arrangement, Northwoods moved the agency offices to a remodeled location at 60 Fall St. in Seneca Falls and plans to add six new employees between that location and a second office in Geneva, according to Northwoods VP Tony Vecchiotti.
“We wanted to ensure that the interests of our customers would not only continue to be met, but by working with the Northwoods, we feel we are one of the most technologically advanced agencies in the Finger Lakes region,” Generations Bank President Menzo Case said in a release about the agreement. Now, the agency has “the resources and staff to offer more products and services with the quality and efficiency the area demands.”
This management model is one that Northwoods uses often, he says. Northwoods currently manages about 40 insurance agencies and fully owns half of them. The other 20, like Generations, maintain ownership, usually through an agency principal. Northwoods splits commissions with the agencies it manages and in return, Northwoods pays the rent, hires and trains employees, provides employee benefits, holds the necessary licenses, and manages the agreements with various insurance providers.
“Northwoods takes care of all of that,” Vecchiotti says. That frees up the agency’s principal to focus on other things like selling and interacting with clients.
Sometimes when a principal is looking to retire, an agreement like this provides an easy transition, Vecchiotti says. Northwoods can manage the agency until the principal is ready to retire, and then purchase the agency.
“One of the advantages of our business model is that we’re very decentralized,” he adds. While each member agency maintains its own offices, they all work together behind the scenes and employees are able to determine their area of strength and really focus on that.
Another benefit the agreement brings to member agencies is the expanded number of insurance carriers that member agency can now offer to client. The average independent insurance agency typically works with about four carriers, Vecchiotti says. However, “no insurance company has a product that’s everything to everybody,” he notes. Working with more carriers increases the odds of finding the best product for clients, but it’s not as easy as just deciding to offer a carrier, he says.
“For an independent insurance agency to get the agreement to be able to sell an insurance company’s product, the insurance company has expectations,” Vecchiotti says. Those companies want assurances that a certain volume will be sold, and a small, independent agency might not be able to hit that goal.
All the agencies managed by Northwoods can sell insurance from any of the carriers with which Northwoods has agreements. Currently, that’s about 24 different carriers that includes larger national companies such as Allstate and Liberty Mutual, and also includes a number of New York companies such as Utica National Insurance Group, New York Central Mutual Insurance, and Midstate Mutual Insurance Company.
Headquartered in Williamsville, Northwoods (www.nwcins.com) currently employs about 90 people between 14 offices located in Monroe, Erie, Wayne, Ontario, Broome, and Steuben counties.
Generations Bank, which is part of the Generations Bancorp holding company, is based in Seneca Falls. It has branch offices in Auburn (2), Farmington, Geneva, Medina, Phelps, Seneca Falls, Union Springs, and Waterloo.
OPINION: Biden owns 40-year inflation high
Inflation is raging at an annual rate of 8.5 percent. March’s extremely hot price growth of 1.2 percent pushes the nation’s inflation rate to levels not seen since the first few months of the Reagan administration in May 1981. Unfortunately, President Joe Biden has no idea why prices are out of control, even though he
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Inflation is raging at an annual rate of 8.5 percent. March’s extremely hot price growth of 1.2 percent pushes the nation’s inflation rate to levels not seen since the first few months of the Reagan administration in May 1981.
Unfortunately, President Joe Biden has no idea why prices are out of control, even though he was in the Senate when inflation last was raging in the 1970s.
During his 15 months in office, we have heard Biden dismiss inflation, call inflation transitory, and now blame it on Putin and anyone else he can find.
What Joe Biden doesn’t seem to understand is that when you set the inflation house on fire and keep pouring gasoline on it, through federal spending schemes, anti-energy policies, and failed foreign policies, you don’t get to blame the guy down the street for fanning the flames you allowed to consume most of the house.
Here is the truth. It is Joe Biden’s unnecessary 2021, me too, COVID spending extravaganza which lit the inflation fire. It has been his anti-fossil fuel policies that discourage domestic production and deny pipeline infrastructure to move oil and natural gas around the country, which figuratively poured gasoline on that inflation fire. And it is Biden’s disastrous pro-Iranian, anti-Saudi and Israel, Middle East foreign policy, which has turned the world’s largest producer of crude, Saudi Arabia, from allies on most things to at best disinterested observers, resulting in their unwillingness to increase the world’s oil supply.
Congress needs to take back control over spending in America by rejecting any new COVID bailouts — including but not limited to the Restaurant Restoration Act, which would add $40 billion in new spending — and impose a freeze on the growth of all regularly appropriated spending until inflation is wrestled to the ground.
Congress should have a fight over Biden’s disastrous domestic energy policy every single day and make Joe Biden and the Democrats feel the political pain because of what their policies are doing at the pump.
In short, it is time to stop spending, restore domestic energy development, and abandon the crazy Biden-Iranian Mullah alliance. There are things that can be done to fight inflation; the sad fact is that Joe Biden is either incapable or unwilling to do them.
To get inflation under control, it will take a major attitude adjustment amongst many of our political class. For years, Democrats and some Republicans in Washington accepted the idea that they could spend unending amounts of money with no one paying the bill. Now that inflation bill has come due and if Joe Biden and Congress refuse to act in this crisis, the inevitable outcome will be a deep, painful recession which has been how inflation spirals have typically ended.
Rick Manning is president of Americans for Limited Government (ALG). The organization says it is a “non-partisan, nationwide network committed to advancing free-market reforms, private property rights, and core American liberties.”
OPINION: How the U.S. Has Remained a World Leader For So Long
An interesting thing happened after Russia invaded Ukraine. Though U.S. standing in the world had taken a knock after the much-needed but chaotic withdrawal from Afghanistan, there was no question where the world’s democracies would turn for leadership in the Ukraine crisis. As much of Europe and Asia has found a new resolve on behalf of
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An interesting thing happened after Russia invaded Ukraine. Though U.S. standing in the world had taken a knock after the much-needed but chaotic withdrawal from Afghanistan, there was no question where the world’s democracies would turn for leadership in the Ukraine crisis. As much of Europe and Asia has found a new resolve on behalf of democratic values, in the time since the war began the U.S. has been front and center in rallying them to the cause.
This is a role we have played — with ups and downs — for many decades. It became fashionable not very long ago to argue that the U.S.’s preeminent role in world affairs has disappeared, but it’s harder to make that case at the moment. There are other world powers, of course — China and Russia notable among them. And it’s also true that after long wars in Iraq and Afghanistan, the American public’s taste for big-power projections of force has diminished. Yet as the democracies of the world look forward, America’s leadership role remains indispensable.
With all of our problems — and we have no shortage of them — there are several reasons the U.S. has retained that position. The first is that, in the end, we know what we stand for: personal liberty, justice, economic opportunity, and a sense of morality in world affairs.
I will never forget a moment some years back, after a meeting at the White House when George H.W. Bush was president. He and I had become friends — across the partisan aisle — when we both served in the U.S. House, and as we walked out, he turned to me and asked, “Lee, did I do the right thing?” That impressed me: the President of the United States turning to a friend and asking whether he’d gotten it right. That’s what we usually strive for as a country: to do the right thing.
There are other factors, of course, that underlie our ability to maintain our position in the world. One, clearly, is our military strength, its technological innovation, and the professionalism of our armed forces. Another is a solid economy that, despite its inequalities and occasional struggles, has over the long term brought general prosperity to Americans and made us a destination for ambitious people around the world.
We have also benefited from a remarkable degree of political stability. We have our hard-fought differences, and there is no question that we face a time of testing ahead as some politicians seek to upset the institutions and rules by which we have lived for so long. But even so, the nation is not coming apart at the seams. In a dangerous world, that’s a vital asset not to be squandered.
So is the attitude we bring to the task of world leadership — a sense of civility that leads many nations (though not all) to trust us to act decently, work closely with allies and other like-minded countries, and cooperate with international organizations. We take risks now and then and face flak for it, but in general, there’s an expectation that we will behave decently.
In part, this is because we bring good people to the task of leadership. We maintain a reputation for fielding a strong civil service, treating elections seriously, and for the most part electing solid politicians. We constantly refresh the country’s talent through immigration, and our institutions of education — kindergarten through graduate school — produce a steady stream of motivated, talented people who want to do the right thing. There is no question that over the years, American education made American preeminence possible.
None of this is to say that our future on the global stage is assured. Our tendency in recent years to elect politicians who embrace the extremes has been troublesome. Our battles over the curriculum in schools threaten to undermine the basic work of education. Our immigration battles have made this a less-welcoming country to talent from other countries. And, of course, we face ambitious rivals for power overseas, China especially.
Still, we have a legacy of strong institutions and national strengths that have seen us through trying times before. If we don’t undermine them from within, they can do so in the trying times ahead, as well.
Lee Hamilton, 91, is a senior advisor for the Indiana University (IU) Center on Representative Government, distinguished scholar at IU Hamilton Lugar School of Global and International Studies, and professor of practice at the IU O’Neill School of Public and Environmental Affairs. Hamilton, a Democrat, was a member of the U.S. House of Representatives for 34 years (1965-1999), representing a district in south-central Indiana.
D’Arcangelo & Co., LLP, has announced several new hires. DULAIMA HUO joined as a tax accountant working from the Syracuse office. Huo will work on preparation of tax returns, financial statements, and assist with tax planning. She formerly interned with the firm and is a graduate of Syracuse University with a master’s degree in accounting.
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D’Arcangelo & Co., LLP, has announced several new hires.
DULAIMA HUO joined as a tax accountant working from the Syracuse office. Huo will work on preparation of tax returns, financial statements, and assist with tax planning. She formerly interned with the firm and is a graduate of Syracuse University with a master’s degree in accounting.
ALMIR GREDELJ, CPA was hired as a senior tax accountant, working in the tax department from the Utica office. Gredelj will work on a variety of tax engagements including preparation of tax returns and financial statements. He is a graduate of Utica College with an MBA in professional accountancy.
SAMANTHA PUGH has joined D’Arcangelo as a staff accountant, working in the tax department from the Oneida office. Pugh will work on a wide variety of tax engagements including preparation of tax returns and financial statements. She formerly interned with the firm and is a graduate of University of Maryland with a bachelor’s degree in accounting.
ANA ROMERO was hired as a staff accountant, working in the audit department from the Utica office. Romero will work on a variety of audit and accounting engagements. She is a recent graduate of Niagara University with a bachelor’s degree in business administration/accounting. She is also expected to complete her MBA in accounting in May.
SARAH PIERCE has joined D’Arcangelo as an administrative-support specialist and works from the Syracuse office. Pierce will be responsible for a variety of general administrative duties and special projects in the office. She is a graduate of the SUNY Potsdam.
CHERRI LANDO was hired to assist in the tax department from the Syracuse office. Lando will be assigned to work on a variety of accounting engagements. She brings several years of experience in accounting and bookkeeping.

Dannible & McKee, LLP, announced the following three new hires. DANIELLE P. MAKOWIEC has joined the accounting firm as human-resources director. She brings more than 10 years of experience in human resources, benefits services, recruiting, and HR analytics. Makowiec previously was a regional HR specialist in employee relations at Brown & Brown Empire State. At
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Dannible & McKee, LLP, announced the following three new hires.
DANIELLE P. MAKOWIEC has joined the accounting firm as human-resources director. She brings more than 10 years of experience in human resources, benefits services, recruiting, and HR analytics. Makowiec previously was a regional HR specialist in employee relations at Brown & Brown Empire State. At Dannible, she will be responsible for talent acquisition and development, compensation and benefits, employee engagement, and HR compliance. Makowiec holds a bachelor’s degree in human-resource management from SUNY Oswego and a master’s degree in human-resource development from Villanova University.
KRISTIE L. TERK has joined Dannible & McKee as a senior in the client accounting and advisory services department. She has extensive experience in accounting with a focus on tax compliance, compilations, bookkeeping, and payroll. Terk previously worked at Legrand North America, LLC as an accounts-receivable associate, and prior to that, she was a credit union examiner at the National Credit Union Administration and a staff accountant at Watson, Kelly & McMichael, CPAs, PC. At Dannible, Terk will be assisting various clients with their weekly, monthly and annual accounting needs. She holds a bachelor’s degree in economics from SUNY Potsdam and an MBA, with an emphasis in accounting, from Southern Oregon University.
JEFFREY C. BOSS has joined Dannible as an audit staff accountant. He brings six years of experience in accounting and was previously a client controller at Capitol Hill Management Services in Albany. At Dannible, Boss will be responsible for working on client audits, maintaining financial procedures, and confirming financial compliance through the preparation of company reports and statements. He specializes in providing accounting services to nonprofit organizations. Boss holds a bachelor’s degree in accounting from SUNY Oneonta.

CORY KING has joined Dwyer Architectural on its design team. With a bachelor’s degree in architecture from the University at Buffalo and 10 years of professional experience, he has been an immediate asset. King is well-versed in all phases of design and a wide variety of projects. DUSTIN EHRLICH has joined the firm, bringing 17
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CORY KING has joined Dwyer Architectural on its design team. With a bachelor’s degree in architecture from the University at Buffalo and 10 years of professional experience, he has been an immediate asset. King is well-versed in all phases of design and a wide variety of projects.
DUSTIN EHRLICH has joined the firm, bringing 17 years of professional experience in the higher education and residential markets. With strong design and leadership skills, Ehrlich employs a collaborative work style that has resulted in award-winning designs.
MANDIE ROSSIGNOL has joined Dwyer Architectural with more than 20 years of experience in the architectural industry. Accustomed to managing financial, contractual and procedural aspects of design and construction projects, she supports both the marketing and project-management teams.
EMILY DEMAREST has also come aboard the firm, bringing six years of professional experience. She has a bachelor’s degree in fine arts, interior design from Cazenovia College. Her collaborative nature, design talents, and attention to detail have been an immediate compliment to Dwyer’s health-care team, and she will also serve higher-education clients.
BRETT HIEBERT has also joined Dwyer Architectural. Having worked in Missouri, Colorado, Tennessee, Connecticut, and now New York for the past 10 years, he has developed strong experience and qualifications. Hiebert received a bachelor’s degree in architecture from Drury University in Missouri.
The Hayner Hoyt Corporation recently welcomed four new superintendents. RANDY MCCANNEY brings 20 years of experience in the construction industry and most recently was a superintendent at Granger Construction Company. ROBERT COOK brings over 40 years of experience in the construction industry and previously ran his own construction company. JOHN DELAP brings more than 45
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The Hayner Hoyt Corporation recently welcomed four new superintendents.
RANDY MCCANNEY brings 20 years of experience in the construction industry and most recently was a superintendent at Granger Construction Company.
ROBERT COOK brings over 40 years of experience in the construction industry and previously ran his own construction company.
JOHN DELAP brings more than 45 years of experience in the construction industry. Delap previously worked as a superintendent and project manager at JD Taylor Construction.
DENNIS ALEBA brings 30 years of experience in the construction industry and most recently was a superintendent at Granger Construction Company.
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