Pinckney Hugo Group, a full-service marketing- communications firm, has promoted SUZANNE RICE, of Syracuse, to media supervisor. She was previously a senior digital-media strategist and has been with the agency for three years. Rice is a Google-qualified individual with certifications in Google Ads, Search Advertising, and Google Analytics IQ. She has a bachelor’s degree in communication and rhetorical studies from Syracuse University. Prior to joining Pinckney Hugo Group, Rice gained experience in digital marketing at Bankers Healthcare Group and Advance Media New York.

MCKENZIE CRAMER, of Cicero, was promoted to senior account manager at Pinckney Hugo Group. She was previously an account manager and has been with the agency for three years. Prior to joining Pinckney Hugo Group, Cramer was a product marketing associate at ADI Global Distribution. She has a bachelor’s degree in marketing from the Frank G. Zarb School of Business at Hofstra University.

Syracuse University’s D’Aniello Institute for Veterans and Military Families (IVMF) recently announced that BARBARA CARSON will join the institute as managing director of programs and services. In this role, Carson will lead the IVMF’s expansive portfolio of career training, educational, and care coordination programs, which taken together serve and impact more than 20,000 servicemembers, veterans, and military family members each year. Carson will also provide leadership and operational oversight of the IVMF’s Washington, D.C. headquarters, planned to open later this summer. Prior to joining the IVMF, Carson was a member of the Senior Executive Service (SES) and spent nearly a decade in leadership roles at the U.S. Small Business Administration (SBA). Most recently, Carson served as the deputy associate administrator for the Office of Disaster Assistance, responsible for developing, implementing, and evaluating the SBA’s disaster loan program throughout the nation. Previously, she served as the SBA’s deputy associate administrator for government contracting and business development, where she advocated to increase small-business contracting opportunities in federal agencies and led several SBA federal procurement programs. Carson also previously served as the SBA’s associate administrator for the Office of Veterans Business Development, responsible for programs, policy, and advocacy on behalf of the nation’s veteran-owned business community. Carson is a colonel in the U.S. Air Force Reserve (USAFR), most recently assigned to the Office of the Chairman of the Joint Chiefs of Staff, Office of Public Affairs. Her service spans 25 years as an active-duty and reserve officer, and her experience includes nuclear command and control and public affairs assignments across the United States, Japan, and Europe. In addition, Carson is also a military spouse. Her husband is a retired U.S. Air Force pilot also with over 25 years of service, and together they are the parents of newly enlisted Airman Basic Carson of the Utah Air National Guard.