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Here are some recent tweets that came across the @cnybj Twitter feed, offering various New Year’s, small business, marketing, career, and web/SEO tips. SBA @SBAgov#HappyNewYear from all of us at the SBA! If you’re thinking about starting a business in 2018, follow these 10 steps — http://owl.li/amv130huCrd NFIB @NFIBFinance experts share what #smallbiz owners should […]
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Here are some recent tweets that came across the @cnybj Twitter feed, offering various New Year’s, small business, marketing, career, and web/SEO tips.
SBA @SBAgov
#HappyNewYear from all of us at the SBA! If you’re thinking about starting a business in 2018, follow these 10 steps — http://owl.li/amv130huCrd
NFIB @NFIB
Finance experts share what #smallbiz owners should do now to get their finances ready for the New Year: https://www.nfib.com/content/resources/money/how-to-get-your-finances-in-order-in-2016-72232/?utm_campaign=BR&utm_source=Twitter&utm_medium=Social
LyncServe @lyncserve
9 New Year’s Resolutions for #SmallBiz Success via @Entrepreneur http://entm.ag/ztg
Humanity @HumanityApp
Can You Handle It? 7 Challenges #SmallBiz Owners Face Everyday https://buff.ly/2C7B0Qg via @EdenFrieden
Rebekah Radice @RebekahRadice
How To Find Your Perfect #Blog Niche (and Make a Profit) – http://bit.ly/1EhyXHJ #blogging #smallbiz
Jamil Ahmed @ahmedjr_16
9 Best #ContentMarketing Online Courses for Marketers: https://goo.gl/xZRE4v
Positive Minds @PositiveMinds0
Are the ghosts of your childhood quietly harming your #career and finances? Take this spookily accurate 30-second #quiz http://bit.ly/quizsuccess
ReResumeMe.com @ReResumeMe_
If you need additional support in your #career don’t wait to seek it out until it’s too late and your buried in frustration! #careeradvice
Hannah Morgan @careersherpa
Looking for jobs and skills with a promising future? Check these out! http://bit.ly/2CW2cAn #career
Search Engine Watch @sewatch
Best of 2017: Our top 5 #search industry articles http://bit.ly/2CAGiE1 #seo
Neil Patel @neilpatel
The 80/20 Guide to Keyword Research Without Opening a Single Spreadsheet https://buff.ly/2q6uiYp #keywordresearch #seo #ContentMarketing
STPT @strategictechtx
Here are 7 essential #webdesign trends every #smallbiz needs to implement: http://xsoc.so/9F0621
Johnson City building sells for nearly $1.2 million
JOHNSON CITY, N.Y. — The 29,980-square-foot industrial building at 631 Field St. in Johnson City, which was previously occupied by Simplex Grinnell, was recently sold for $1,175,000. Rick Searles, senior broker at CBRE/Syracuse, represented the seller in the transaction. The buyer was AMERCO, the parent company of U-Haul, which will use the building for its
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JOHNSON CITY, N.Y. — The 29,980-square-foot industrial building at 631 Field St. in Johnson City, which was previously occupied by Simplex Grinnell, was recently sold for $1,175,000.
Rick Searles, senior broker at CBRE/Syracuse, represented the seller in the transaction.
The buyer was AMERCO, the parent company of U-Haul, which will use the building for its do-it-yourself moving truck and storage rental business, according to a CBRE news release.
Contact the Business Journal News Network at news@cnybj.com
Pyramid Brokerage’s LaDuke named chair of CenterState CEO Ambassador’s Committee
SYRACUSE — Cory LaDuke, associate real estate broker at Cushman Wakefield/Pyramid Brokerage Company, has been named chair of the CenterState CEO Ambassador’s Committee for 2018, according to a news release from the real-estate firm. The CenterState CEO Ambassador Committee is a group of professionals who volunteer their time to welcome new businesses to the area,
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SYRACUSE — Cory LaDuke, associate real estate broker at Cushman Wakefield/Pyramid Brokerage Company, has been named chair of the CenterState CEO Ambassador’s Committee for 2018, according to a news release from the real-estate firm.
The CenterState CEO Ambassador Committee is a group of professionals who volunteer their time to welcome new businesses to the area, celebrate relocations and expansions, and commemorate milestones to businesses throughout Central New York. You’ll often see them at various ribbon cuttings around town.
LaDuke was previously vice chairman of the Ambassador’s Committee.
LaDuke has been with Cushman Wakefield /Pyramid Brokerage since 2015. He previously worked in finance at Lockheed Martin and Excellus BlueCross BlueShield.
He graduated from St. John Fisher College with a bachelor’s degree in economics, with a minor in business management and statistics.

Crews begin construction of State Fair expo center
GEDDES — Construction workers with HBP Joint Venture have started building the 136,000-square-foot Expo Center at the State Fairgrounds in Geddes. HBP Joint Venture is a partnership between Syracuse–based Hueber-Breuer Construction Co. Inc. and the Rochester–based Pike Company. QPK Design of Syracuse is handling the architectural-design work. The contract with HBP Joint Venture is valued
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GEDDES — Construction workers with HBP Joint Venture have started building the 136,000-square-foot Expo Center at the State Fairgrounds in Geddes.
HBP Joint Venture is a partnership between Syracuse–based Hueber-Breuer Construction Co. Inc. and the Rochester–based Pike Company. QPK Design of Syracuse is handling the architectural-design work.
The contract with HBP Joint Venture is valued at more than $62 million — with $50 million included in the fiscal year 2017-18 state budget and the balance coming from the Upstate Revitalization Initiative.
New York awarded the contract following a request-for-proposals selection process. The New York State Office of General Services (OGS) will manage the project, which is expected to be completed in time for use during the 2018 New York State Fair.
The 2017-18 state budget granted design-build authority to OGS to “ensure the timely completion” of the Expo Center prior to the 2018 State Fair. The state will use a project labor agreement (PLA) for construction.
The project is part of the second phase of Gov. Cuomo’s plan to “revitalize the nation’s oldest state fair and fairgrounds and is part of the overall ‘Central New York Rising’ strategy to grow the region’s economy,” according to a Dec. 21 news release from the New York State Department of Agriculture and Markets.
“The new Expo Center will give us all the tools for a major year-round events business. As soon as the building was announced, we began to get interest from potential users. We will capitalize on that interest and deliver the promised benefits to Central New York,” Troy Waffner, acting director of the New York State Fair, said in the release.
The Expo Center will be the “largest” events facility north of New York City and between Boston and Cleveland, the state said.
It will feature 110,000 square feet of “modern, flexible” programming space with 4,000 retractable seats and a clear span of 250 feet. It can hold up to 500 10-foot by 10-foot booths.
The remaining space will include rooms for event workspace, meetings and conferences; restrooms that will be available all year; a concession stand and catering space; and an outside balcony.
The New York State Fair, which the New York State Department of Agriculture and Markets operates, is scheduled this summer between Aug. 22 and Sept. 3.
Disciplined Capital Management starts 2018 with a CEO
SYRACUSE — Disciplined Capital Management, LLC began 2018 with one of its principals now holding the titles of president and CEO. Adam Gagas, a founder and principal of the firm, assumed the leadership role on Jan. 1. Disciplined Capital Management (DCM) is an independent SEC-registered investment advisor with nearly $500 million in assets under management.
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SYRACUSE — Disciplined Capital Management, LLC began 2018 with one of its principals now holding the titles of president and CEO.
Adam Gagas, a founder and principal of the firm, assumed the leadership role on Jan. 1.
Disciplined Capital Management (DCM) is an independent SEC-registered investment advisor with nearly $500 million in assets under management. It operates at 220 S. Warren St. in Syracuse. The firm’s clients include nonprofits, foundations, endowments, and institutions.
When asked who he replaced, Gagas said “we didn’t have anyone in that role.”
Gagas in 2015 launched DCM with Robert (Bob) Ryan, a veteran in the corporate-finance business. At the time, they agreed to “collaborate closely” on matters that needed decisions.
“We just weren’t really focused on having a title. We were more focused on putting our heads together and coming to conclusions and problem solving,” says Gagas.
As time progressed and the partners focused on future growth, “it really made sense to say” that Ryan would focus on philosophy and research and that Gagas would concentrate on “growth and strategy and operational delivery on what we’re doing on the investment advisory side,” Gagas explains.
“Bob will transfer from principal to chief investment officer and I will transfer from principal to CEO,” says Gagas. He spoke to CNYBJ by phone on Dec. 29 from Los Angeles, California where he was visiting family.
Ryan’s firm, RJR Associates, and Gagas’ entity, Breakwall Asset Management, LLC, share equal ownership in Disciplined Capital Management, which will change this year.
“There’s a transition process that affects the ownership as well,” says Gagas. “Eventually I’ll transition to being a larger owner … in ‘18.”
DCM has four additional employees, besides Gagas and Ryan. They include Craig Buckhout, who is also known for his work with Rockbridge Investment Management, a fee-only registered investment advisory firm that serves individual investors and often runs advertisements on TV. Rockbridge also operates at 220 S. Warren St. in Syracuse.
Besides Buckhout, Ryan is also listed among the employees at Rockbridge. In addition, Ethan Gilbert, a chartered financial analyst, works for both DCM and Rockbridge, according to their websites.
Becoming business partners
Ryan and Gagas became acquainted in 2012 when Gagas joined the board of directors at Oswego Health, an organization for which Ryan provided financial services.
Gagas recalled learning “a lot” from Ryan in their interactions and, in 2015, they decided to become business partners.
“We had lunch one day … We get along. We think alike,” Gagas notes.
They both believe that nonprofit organizations and boards of directors should be investing “in a way that aligns their mission with the investment philosophy at the same time,” according to Gagas.
They eventually decided to form Disciplined Capital Management, which Gagas described as a “rebranding of RJR Associates,” a firm that Ryan operated.
“It’s focused 100 percent on delivering that investment philosophy and process into the nonprofit, foundation, endowment, and institutional space,” says Gagas.
Vision for DCM
When asked about his vision for DCM, Gagas indicates that its employees, resources, investment philosophy, and process will remain the same.
He also contends that “there aren’t a lot” of mid-sized investment firms that focus only on foundations and nonprofit organizations.
“We want organizations to think of us as an extension of their own board…” he adds.
DCM likes it when clients will call asking for advice on matters that aren’t related to their investment portfolio, such as developing a capital plan for a project.
“We work so closely with folks that we think that we’re really valuable to them across a whole spectrum of different financial decisions,” says Gagas.
The firm will spend 2018 and 2019 sharing that vision “more and more broadly” and will hope to use technology to offer its services to clients outside New York state, he notes.
Gagas is a 1993 graduate of Hobart College, where he earned a bachelor’s degree in economics and Russian studies. In the years that followed, Gagas spent time living in both New York City and in Russia. He later earned an MBA degree with a concentration in finance from New York University in 2008.
ConMed appoints Garner to CFO position
UTICA — ConMed Corp. (NASDAQ: CNMD) on Jan. 2 announced it has appointed Todd Garner as its next executive VP and CFO, “effective immediately.” ConMed in November announced that Luke Pomilio, who has served as the Utica–based surgical-device maker’s executive VP and CFO for the past three years, had announced his plan to retire. Pomilio,
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UTICA — ConMed Corp. (NASDAQ: CNMD) on Jan. 2 announced it has appointed Todd Garner as its next executive VP and CFO, “effective immediately.”
ConMed in November announced that Luke Pomilio, who has served as the Utica–based surgical-device maker’s executive VP and CFO for the past three years, had announced his plan to retire. Pomilio, who has worked for the company for more than two decades, will remain with ConMed in the role of advisor to CFO and continue with the company through March 1, 2019 in order to “facilitate a smooth transition.”
Garner brings more than two decades of senior finance and investor-relations experience to ConMed, the firm said in a news release.
That experience includes 15 years at Murray Hill, New Jersey–based C. R. Bard, Inc. (Bard), where he most recently served as VP of investor relations.
Prior to that, he was VP, controller (division CFO) of Bard’s medical division, director of the company’s corporate financial reporting, and controller for the company’s Reynosa operations in Mexico.
Before joining Bard, he served as controller and acting CFO at Pleasanton, California–based Echopass Corp., which Daly City, California–based Genesys later acquired. Garner, a certified public accountant, also previously worked as a value planning manager at Clearfield, Utah–based Futura Industries Corp.
ConMed is “very excited to welcome” Garner to its executive team, Curt Hartman, president and CEO of ConMed, said in the release.
“During his distinguished career, he has made significant contributions to building and transforming finance teams, implementing innovative reporting processes, as well as executing large-scale capital allocation and merger and acquisition strategies. Todd’s deep experience and senior leadership skills will be instrumental in continuing to advance our achievement of the company’s growth and profitability goals,” said Hartman.
About ConMed
ConMed provides surgical devices and equipment for minimally invasive procedures. Surgeons and physicians in several specialties, including orthopedics, general surgery, gynecology, neurosurgery and gastroenterology use the firm’s products, ConMed said. It has a direct selling presence in 17 countries, and international sales constitute about 50 percent of the company’s total sales. The firm currently employs about 3,100 people.

Tru by Hilton hotel at Township 5 targets a mid-July opening
CAMILLUS — Construction continues on a four-story, 92-room Tru by Hilton hotel, next to Costco in the Township 5 shopping center in Camillus. The $8.5 million, nearly 43,000-square-foot hotel is expected to open in mid-July, according to John Cheney, CFO at the Cameron Group, the developer of Township 5. Construction site work began last June.
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CAMILLUS — Construction continues on a four-story, 92-room Tru by Hilton hotel, next to Costco in the Township 5 shopping center in Camillus.
The $8.5 million, nearly 43,000-square-foot hotel is expected to open in mid-July, according to John Cheney, CFO at the Cameron Group, the developer of Township 5. Construction site work began last June.
Tru by Hilton is a mid-scale hotel brand that Hilton Worldwide (NYSE: HLT) first unveiled as a concept at the end of 2015. The first Tru by Hilton opened in 2017 and nearly 20 of the hotels are open as of now, according to the hotel brand’s website.
Tru by Hilton bills itself as a “brand-new hotel experience from Hilton that’s vibrant, affordable and young-at-heart.” It is trying to appeal to millennials, genXers, and baby boomers — unlike other brands that are targeting millennials — through features such as a large, open lobby and bright colors.
The hotel under construction in Camillus is located on the far east side of Township 5, just off Hinsdale Road.
Kevin Hughes Construction is the project’s general contractor, Dunn and Sgromo Engineers is the project engineer, Lan-Co Companies completed the site-development work, and Gerri Kielhofner is the project architect, according to Cheney.
Between 85 and 100 construction workers are working on building the hotel, he adds.
Township 5 is a $75 million retail, office, and residential complex. In addition to Costco, it is home to Movie Tavern, Buffalo Wild Wings, Petco, and Red Robin.
Crisis Communications for a 24/7 News Cycle
It’s not a matter of if, but when. Today, every organizations operates in a complicated world, and the chances of something going wrong, and needing a carefully worded and positioned response at some point, is inevitable. To help prepare for this eventuality, communications professionals and organization leaders should consider five key factors to successfully navigate
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It’s not a matter of if, but when. Today, every organizations operates in a complicated world, and the chances of something going wrong, and needing a carefully worded and positioned response at some point, is inevitable.
To help prepare for this eventuality, communications professionals and organization leaders should consider five key factors to successfully navigate crises and sensitive issues. You won’t find these factors in a textbook or case study; rather, they come from decades of experience (and a fair share of learning from mistakes) managing real-world situations.
Take the “critical 10” minutes
Answering any inquiry in haste during a crisis may exacerbate the problem. And being on the receiving end of a phone call or urgent message always puts you at a disadvantage, as you may not only be unprepared, but also operating on someone else’s timetable. In these situations, always defer your availability and offer to call back. And then be sure to do it.
These “critical 10” minutes (or however long it takes) can make the difference between managing a sensitive issue and facing a full-blown crisis. Always give yourself time to digest, reflect, and analyze before responding. Then, when you get back to the inquirer, you have a much better chance of being prepared and in control of the conversation — and are better-suited to provide valuable information and answers.
When negative comments are posted online by others seeking a response from you, don’t engage in the battle. Try to get the person into a conversation offline as soon as possible. Taking the “critical 10” can keep you from firing back and later regretting it.
Use concise messaging
Don’t literally think in 140-character tweets, but keep all messaging consistent and concise. When a crisis occurs, and all the information is not available, organizations should have prepared holding statements until more information becomes available. These consistent and concise statements are best when containing the following three components: fact, empathy, and what’s next. There is no room for speculation.
The same process is necessary when crafting “key messages” later on. Limit yourself to one page and 14-point font, and craft 5-7 messages that are useful for all audiences. This ensures a consistent and clear voice, and enables you to provide valuable and transparent information for all your information partners (for example, journalists, regulators, customers, employees) in disseminating your key messages to larger audiences.
And as you prepare for digital or on-camera responses, prepare your messages in writing first. Too many situations have gone poorly when messages weren’t committed to writing for everyone to use and reference.
Prepare who speaks for the organization
While one person should be designated as the primary spokesperson for your organization (often the CEO or other executive), be sure you train and prepare subject-matter experts and other backups to your designated spokesperson. Training can be effectively done by both in-house and outside staff — just be sure you are objective about the training you are getting. Sometimes the CEO wants to be the spokesperson, but this doesn’t automatically make him/her the best choice. In this instance, an outside consultant can help with an objective opinion.
Unforeseen circumstances may prevent the designated speaker from continuing, and while it is preferable to only have one spokesperson, not having an appropriate replacement is unacceptable. And remember this: “You can always go up, but you can’t go down.” If you put your most-senior leadership person out in front of an incident, then be sure he or she stays there until the situation has been resolved.
Bridge with your ATM
During a particularly sensitive interview or inquiry by a reporter, a regulator, or a customer, think about your ATM: Acknowledge, Transition, Message.
Acknowledging a question or point may be difficult, but demonstrates a reflective tone, active listening, an attempt to understand, and empathy. Phrases such as “No comment…”, “Look…”, “Listen…,” or “What you need to know…” are dismissive, combative and demoralizing, and can hurt your reputation further. Instead, once you’ve acknowledged the inquiry or concern, begin with the phrase “What I can tell you is…” to return to and emphasize your key messages.
Always take the opportunity to reiterate your message
This technique is one of the easiest, yet often forgotten or dismissed. At the conclusion of most interviews or inquiries, an opportunity is almost always offered and seldom taken. The answer to a concluding question such as: “is there anything else you would like to add?” should always be an emphatic “yes.” Use this gift to reiterate one of your key messages and potentially save the interview. Do not use this opportunity to offer new, additional messages. Keep it simple and be prepared.
If you keep these five critical response steps in mind the next time you must respond to a sensitive or crisis situation, you will most assuredly be better-equipped with a reliable compass to more successfully navigate the storm.
Are you being heard?
Michael Meath is a senior consultant at Strategic Communications, LLC, which says it provides trusted counsel for public relations, including media relations, employee relations, and community relations. Contact him at mmeath@stratcomllc.com

Upstate Golisano Children’s Hospital launches red light safety project
SYRACUSE, N.Y. — Nurses at Upstate Golisano Children’s Hospital in Syracuse have started a new patient-safety initiative involving red lights. Nurses have the option of

People news: OCRRA’s Gelewski elected to national composting board
SYRACUSE, N.Y. — The United States Composting Council (USCC) recently elected Greg Gelewski, the Onondaga County Resource Recovery Agency’s (OCRRA) recycling operations manager, as VP
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