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Some recent tweets that came across the @cnybj Twitter feed, offering various small business, marketing, tech/social media, HR, and career tips. SBA @SBAgovKnowing your customer is a vital part of effectively selling your product or service. Launch SBA’s free online training for tools and resources to understand your customer and increase sales — http://ow.ly/4L8130l0ATr Thomas […]
5 Ways to Coach Your Sales Staff Like a Winning Sports Team
Sales is a highly competitive field. People who sell for a living often face many rejections before receiving a “yes.” Coaching can be helpful to struggling salespeople, as shown by a recent Forbes article that reported many salespeople who quit cited a lack of coaches and mentors as one of the top reasons they bolted.
The Best Investment a Bank Can Make is in its Community
As a 33-year veteran of the banking community, I’ve heard a wide range of philosophies when it comes to banks investing in and giving back to the community. Some are dedicated to giving donations each year to local programs. However, on the reverse, there are banks that don’t make giving a priority or feel their
Some recent tweets that came across the @cnybj Twitter feed, offering various small business, marketing, social media, tech, HR, and career tips. SBA @SBAgov#Export goods to increase your profits, reduce market dependence, and stabilize seasonal sales. Connect with SBA resources and partners to get help exporting http://ow.ly/v1Z330kYso1 SCORE Mentors @SCOREMentorsLearn how SCORE can help you
Diversifying Outside of Your Small Business
Small-business owners are especially vulnerable to a dangerous investment practice: under-diversification. For many, their business represents the lion’s share of their net worth. With fortunes riding largely on the success or failure of a single business in a single industry, business owners are exposed to heightened levels of investment risk. Recognizing that risk and understanding
What to know about using technology for your company’s benefits administration
Human resources has slowly moved away from being a paper driven industry to an automated, system-driven one. Not all organizations know how to tell if a “system” is right for them, though. In some companies, the current way of doing things is steeped in tradition and the thought of abandoning the familiar is daunting. Factor
Entrepreneurs Need to Take Time to Recharge
The best days that Central New York Has to offer us weather-wise are Upon us. Now is the time to get out, soak up the sun, and step away from the daily grind. No matter what stage of entrepreneurship you are in, it is far too easy to get sucked into wearing many different hats,
Getting the fish on the line: How to Get Prospects to Find You
The prospecting problem “I’m looking to further my prospecting techniques,” the salesperson wrote in his email. “It seems I need to increase my ratios by the end of the quarter.” The story isn’t new. Twenty years ago, salespeople were expected to get in front of prospects. Today, those doors are sealed shut. Voicemail and email
Some recent tweets that came across the @cnybj Twitter feed, offering various small business, marketing, social media, tech, HR, and career tips. SCORE Mentors @SCOREMentorsMissed our free #SmallBusinessWeek virtual conference with @SBAgov? You can still access webinar recordings on everything from email marketing to #smallbiz financing. Register now-http://ow.ly/twQv30kIeTw SBA @SBAgovSchool’s out for summer, but not
“Text Neck” Means Trouble – For Those Addicted to Mobile Devices
Well before the invention of cell phones, medical experts agreed that poor posture is the leading cause of back and neck pain. But the explosion of 24/7 cell-phone use has seriously compounded this problem — and even given rise to a new medical condition called “text neck.” “Text neck” is the nickname for all the
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