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CNY Tweets — May 11, 2020 Here are some recent tweets that came across the @cnybj Twitter feed, offering small business, COVID-19, HR, and career tips. IRS Small Biz @IRSsmallbizThe employee retention credit encourages employers to keep employees on their payroll, despite experiencing economic hardship related to COVID-19. #IRS has posted FAQs to help you […]
A roundup of recent COVID-19 crisis opinion polls
At the time of this writing, one of the biggest issues surrounding the COVID-19 crisis has been the question of when to ease social-distancing restrictions and reopen states and regions for business. There has been a flurry of public-opinion polling on that issue in recent weeks, so this seemed like a good time to sort
Slow, Strategic, Safe: Preparing for a Return to the Workplace
“The worst economy ever,” Federal Reserve Chairman Jerome Powell recently said. Let that sink in for a moment. More than 30 million workers have filed for unemployment benefits in the last six weeks. Emerging data is shedding light on just how dis-equitably the economic pain is being distributed throughout our communities, with many of the
Three Rules for Connecting in a Crisis
Silence can be a dangerous strategy for companies right now, but striking the right tone in communications isn’t easy. Here are three rules for staying connected through the crisis. In the midst of the COVID-19 outbreak, no business wants to strike the wrong note with customers, employees, or the public. Marketing may seem like an irrelevant
New York Enacts Paid Sick-Leave Law
The budget bill signed by Gov. Andrew Cuomo on April 3, includes an amendment to the Labor Law that requires New York employers to provide sick leave to employees. The legislation becomes effective 180 days after it was enacted, which appears to be Sept. 30, 2020. The amount of sick leave an employer is required to
Is Your Company’s Bench Deep Enough During Difficult Times?
In the uncertain times that COVID-19 produced, business leaders were forced to face the fact that employees might not be available every day to do their jobs. That is either because of their own health concerns or because they were scrambling to make child-care arrangements because of school closings. And, as the economy takes a
How to be an informed consumer of polling and survey data
We live in a world awash with polling and survey data. Any time you read or watch the news, you are likely to encounter a story reporting the results of a public-opinion poll. That is especially true in 2020, being both an election year and a period of intense opinion-research activity related to the coronavirus.
Here are some recent tweets that came across the @cnybj Twitter feed, offering small business, COVID-19, HR, and career tips. Small Business Expo @SmallBizExpo5 Small Business Trends to Pay Attention to in 2020 http://twib.in/l/59a9a9e9ezey IRS Small Biz @IRSsmallbiz#IRS reminder: Employers who provide paid family and medical leave to their employees may claim a tax credit
How To Make Smart Marketing Decisions Through a Pandemic
Exploring the Five Rs In the midst of the unexpected COVID-19 pandemic, many companies may be facing uncertainty around their advertising and public-relations strategies. With changing budgets, staffing, and environments, it is essential to foster appropriate communication between your business and your customers. Below are the five steps to making smart marketing decisions during and
The Only Message Customers Want from You Right Now
It only took the pandemic a couple of weeks to turn it all upside down — including marketing and sales. And along with it has come an endless tsunami of email messages flooding consumer email mailboxes. It was war with 50 percent to 80 percent off sales, “Lowest prices ever,” “Free shipping & Free returns,” “Final
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