SYRACUSE, N.Y. — Galaxy Media Partners LLC and Syracuse University (SU) announced they have teamed up on a new 24/7 video streaming network, called Twitch.TV/CuseSportsTalk.
The digital video-streaming network will give fans a chance to talk Syracuse sports “regardless of their location.”
“Initially, ‘Cuse Sports Talk will consist of cameras in all of our ESPN radio studios which will take our locally focused programming to a national and international platform via Twitch.TV,” Ed Levine, president and CEO of Galaxy Media, said in a news release. “We will also be creating customized programming just for ‘Cuse Sports Talk. The first example will be with the Dec. 14 Georgetown basketball game as Twitch.TV/CuseSportsTalk viewers will be able to witness three of the greatest players in SU history in Lawrence Moten, Roosevelt Bouie and Eric Devendorf, watch and react to the game, just like viewers from all over the nation, while also interacting via chat with Syracuse fans. This is truly interactive streaming and is a chance for SU fans to stay on top of Syracuse Athletics no matter where they are located.”
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The Twitch platform provides live streaming video games and adjacent content, such as talk shows and produced videos about eSports teams. It is “much more niche” than Twitter or YouTube, Syracuse and Galaxy Media say.
In addition, the Twitch platform provides a chat function in videos, a feature Twitch touts and many streamers use to interact by responding to their viewers, and other “engagement options” such as fan voting.
Twitch has apps on a variety of devices, including phones, computers, PlayStation 4, FireSticks, and Amazon Prime, whose members have access to Twitch Prime as part of their Amazon membership.
Contact Reinhardt at ereinhardt@cnybj.com
