POTSDAM, N.Y. — Riverside Farm Market, a farm-direct store offering locally sourced products and prepared meals, recently formally opened at its new location at 6759 Route 11 in the town of Potsdam, in St. Lawrence County. The business, owned by Joe Eisele and Dean Laubscher, held a grand opening and ribbon-cutting ceremony with the St. […]
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POTSDAM, N.Y. — Riverside Farm Market, a farm-direct store offering locally sourced products and prepared meals, recently formally opened at its new location at 6759 Route 11 in the town of Potsdam, in St. Lawrence County.
The business, owned by Joe Eisele and Dean Laubscher, held a grand opening and ribbon-cutting ceremony with the St. Lawrence County Chamber of Commerce (STLC) on the morning of Saturday, Nov. 22, the chamber announced.
The event celebrated the successful launch of the farm-direct store, which emphasizes high-quality, locally produced items. It also included the kickoff of Christmas tree sales.
Eisele and Laubscher expressed their enthusiasm for bringing the concept to the community.
“We’re grateful,” Eisele said in a Nov. 25 chamber announcement. “A lot of people helped us, and we are grateful to all who did.”
Laubscher expressed special gratitude for builder Jerry Montelione.
Riverside Farm Market focuses on locally sourced meats, including beef and pasture-raised chicken from Northern Limits Farm, as well as locally sourced pork and lamb. It also offers produce and a wide array of goods from local farmers, artists, and makers, per the announcement.
The owners also previewed an important expansion: a commercial kitchen that was set to open soon. This kitchen will prepare clean, fresh, and fast breakfast and lunch sandwiches, as well as hearty dinner meals ready for families. The prepared food line will adhere to a commitment to minimal ingredients, no nitrates or preservatives, and non-GMO or organic choices, the announcement stated.
The ribbon-cutting ceremony featured live music from local performers Nick Rycoft and Larry Holly, along with a live presence from the radio station B99.3. Attendees had the chance to sample items from several local vendors, including Nibbles Snackery, One Steep at a Time, Raquette River Roasters, and Canton Apples.


