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Advanced Business Systems opens Syracuse branch
EAST SYRACUSE — The office-technology company Advanced Business Systems, Inc. is opening its first branch office in an East Syracuse building it purchased in March. Advanced Business Systems acquired the 5,300-square-foot former United Auto Workers (UAW) Local 624 building at 714 W. Manlius St. in a deal that closed March 27. It is the company’s […]
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EAST SYRACUSE — The office-technology company Advanced Business Systems, Inc. is opening its first branch office in an East Syracuse building it purchased in March.
Advanced Business Systems acquired the 5,300-square-foot former United Auto Workers (UAW) Local 624 building at 714 W. Manlius St. in a deal that closed March 27. It is the company’s first branch office outside of its headquarters at 22811 Murrock Circle in the town of Pamelia in Jefferson County, north of Watertown.
“We’ve grown enough that we need to have a physical presence in Syracuse,” says Edward Jones, owner and CEO of Advanced Business Systems, which provides businesses with technology ranging from printers and copiers to computers, network installation, and network management. The company served clients in Onondaga County before it decided to open an office in the Syracuse area, he says.
“To be honest with you, our market share [in Watertown] is so significant that we can’t expect to grow anymore up here,” Jones says. “Syracuse was a logical reach for us.”
Three Advanced Business Systems employees started working from the East Syracuse branch at the beginning of April, according to Jones. He wants to add two more employees in East Syracuse by the end of the year.
The branch office is currently being renovated with new flooring and energy-efficient lighting. Crews are also tearing out a wall to expand a showroom planned for the back of the facility.
“The back half of the building is a meeting hall, so it’s just a big open room with tile floors,” Jones says. “But the front half was offices and hadn’t seen any renovations in many, many years.”
Salina–based DeMascole Inc. is the general contractor for the renovations, which carry a price tag of just under $30,000, Jones says. The contractor also handled design work, so Advanced Business Systems did not hire a separate architect.
The office-technology company paid $150,000 for the former UAW hall, which it purchased directly from the union without a broker. Advanced Business Systems learned the building was for sale because UAW Local 624 was one of its clients, according to Jones.
Advanced Business Systems financed the building acquisition through Watertown Savings Bank. It hired a new vice president of the Syracuse region, Nick Mallaro, to manage operations at the new office, Jones says.
The new branch will not have a grand opening or open house for about two months, according to Ryan Jones, who is Advanced Business Systems’ sales and marketing manager and is Ed Jones’ son. Renovations are not scheduled to wrap up for another three to four weeks, and Syracuse employees are currently using the facility as a space to base their field operations, he says.
“They’re really using it as a place to go and leave some paperwork right now,” Ryan Jones says.
Advanced Business Systems is still working with local zoning officials to gain approval to mount its own sign on the building. Currently, UAW Local 624’s sign still hangs on the structure, Ryan Jones says.
Company background
Advanced Business Systems started in 1991 as a copy-machine dealer, Ed Jones says. Over the years the company widened its offerings to include other devices such as computers and servers as well as information-technology services like consulting, network installation, and network management.
The company is headquartered in a 9,000-square-foot building it owns in Pamelia. It employs a total of 29 people.
Ed Jones would like to hire five or six more employees by the end of the year, he says. About 75 percent of the company’s employees work on the road, visiting clients, he estimates.
Advanced Business Systems generated $3.98 million in revenue in 2011, up 12 percent since 2009, according to Ed Jones. He is targeting 20 percent revenue growth in 2012.
About 80 percent of the company’s revenue currently comes from St. Lawrence, Lewis, and Jefferson counties, Ed Jones says. He thinks the new Syracuse office will help the firm grow its operations to the south.
“We now have a brick-and-mortar presence,” he says. “We’re here to stay.”
The company has a special place in the market because it is locally owned, Ed Jones says. Most office-technology companies operating in upstate New York, like Toshiba or Xerox, are owned by large corporations, he says. He adds that he is only aware of one locally owned competitor for Advanced Business Systems in the Syracuse area — Syracuse–based Usherwood Office
Technology.
Advanced Business Systems works with clients of a variety of sizes, Ed Jones says.
“I can tell you that we do business with local governments and municipalities, we do business with the largest hospital in the [Watertown] area, we do 11 of the 13 school districts in Jefferson County,” he says. “But we also do little veterinary clinics and little dentists’ offices.”
CNY Mobile Billboards takes advertising to the streets
SYRACUSE — You could say that Derek Zehr traffics in advertisements. Zehr is the operating partner of CNY Mobile Billboards, a Syracuse–based firm that rents out space on billboards mounted on the back of trucks. The billboards can reach territory not covered by other advertisements, Zehr says. “You can’t throw us away and you can’t
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SYRACUSE — You could say that Derek Zehr traffics in advertisements.
Zehr is the operating partner of CNY Mobile Billboards, a Syracuse–based firm that rents out space on billboards mounted on the back of trucks. The billboards can reach territory not covered by other advertisements, Zehr says.
“You can’t throw us away and you can’t turn us off,” he says. “You can’t stop us unless there’s a roadblock.”
Advertisers often turn to CNY Mobile Billboards to promote events such as Syracuse University football games and the New York State Fair, according to Zehr. The company has also advertised for large restaurant chains such as Quaker Steak and Lube as well as political campaigns — its first client was the 2010 congressional campaign of Ann Marie Buerkle, Zehr says.
Zehr launched CNY Mobile Billboards in October 2010, along with four other partners. He declined to name his partners, saying they prefer to remain in the background and act as a board of directors while he manages the day-to-day business affairs.
The firm started with two trucks that each carry a pair of 10-foot by 20-foot billboards. Then at the end of the summer of 2011, it added a box truck that can display three smaller advertisements: two 6-foot by 10-foot ads on the sides and a 6-foot by 6-foot panel on the back.
The box truck has a slightly different role than the two other trucks, which are typically deployed driving up and down streets, according to Zehr. Instead, the box truck is designed to be parked at an event. CNY Mobile Billboards will then rotate the advertisements the truck displays at the event.
The company houses its trucks in 2,500 square feet of leased space at 706 N. Clinton St. in Syracuse. Its headquarters is a 500-square-foot office it leases at 1112 E. Fayette St. in the city.
CNY Mobile Billboards typically has six full-time employees and six to eight part-time workers, depending on the number of ad campaigns it is taking part in at one time, Zehr says. About seven or eight of those employees are part-time drivers, while the remaining employees make up the company’s sales, marketing, and design team.
For some advertisers, the company also organizes “street teams” to hand out flyers that match ads on its mobile billboard trucks. Street-team size varies depending on an advertiser’s wishes, but the teams are typically temporary workers, Zehr says.
Zehr would like to expand the company, but he does not have any hiring targets. CNY Mobile Billboards will add new drivers if it purchases another truck, he says.
And the company eventually wants to expand its fleet of trucks, according to Zehr. Each truck costs between $30,000 and $40,000, and CNY Mobile Billboards’ timeline for adding trucks will be determined by its revenue growth, he says.
He declined to share the company’s revenue total for 2011. Zehr has a goal to double revenue this year. He says he isn’t aware of any other mobile billboard companies based in the Syracuse area, so his firm only faces indirect competition from stationary billboards and other forms of media like radio or newspapers.
“I think we complement other types of advertising,” Zehr says. “For example, Dunkin’ Donuts is a huge customer. If you’re listening to the radio and you hear a Dunkin’ Donuts ad, and 10 seconds later you see a billboard truck driving by, and 30 seconds later you’re driving on [Interstate] 690 and you see the same stationary billboard, it’s building brand recognition.”
CNY Mobile Billboards has been successful winning business from national advertisers and large chains, according to Zehr. It now wants to reach out to smaller, local companies, he says.
The mobile-advertising firm often travels outside of the Central New York market for advertising campaigns, Zehr says. It has driven to New York City, Pennsylvania, and New Jersey, as well as Rochester and Albany, he says. In addition to its trucks, the company also offers advertisers the option of parking a fixed-position, 6-foot by 12-foot trailer in lots for special events.
Zehr acknowledges that mobile-billboard campaigns can be controversial — drivers sometimes have to deal with rude comments or gestures from people when a truck carries a political billboard, he says. The company’s drivers are instructed to be professional if anyone ever approaches them to complain about an ad campaign, and Zehr says he tries to avoid carrying extremely contentious advertisements.
“We don’t want to do anything that’s going to hurt people’s feelings,” he says.
Brothers band together to start music store in Syracuse
SYRACUSE — Two brothers are trying to amp up retail outlets for musicians in Central New York with a new store located off Erie Boulevard East in Syracuse. The brothers, Ryan Gorham and Brad Gorham, opened Gorham Brothers Music at 118 Seeley Road in December. The Gorhams, members of the rock band Engineer — Ryan
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SYRACUSE — Two brothers are trying to amp up retail outlets for musicians in Central New York with a new store located off Erie Boulevard East in Syracuse.
The brothers, Ryan Gorham and Brad Gorham, opened Gorham Brothers Music at 118 Seeley Road in December. The Gorhams, members of the rock band Engineer — Ryan Gorham plays guitar and Brad Gorham plays bass — decided to start their store after one of their favorite music outlets in the area closed.
“Growing up, we would travel around looking for deals on used equipment,” says Ryan Gorham. “One of the biggest reasons we opened at the time we did and why we felt like we would be successful is the chain Daddy’s Junky Music closed about three months before we opened our doors.”
Daddy’s Junky Music had a location in Salina, and it was one of the Gorhams’ favorite chains, Ryan Gorham says. So he and his brother decided to try to tune their new store to fill the void left by the shuttered store.
Gorham Brothers Music focuses on used, vintage, and boutique equipment, including guitars, amplifiers, and guitar pedals. It also stocks some new equipment and will perform maintenance work and tuning, Ryan Gorham says.
“We like to have as much as possible so people can spend the time to dig through our equipment and sit down and play what they’d like,” he says. “We want anyone to be able to come in here and for us to be able to help them. It’s a musicians’ type of store and a player’s store.”
When starting the store, the Gorham brothers purchased a variety of instruments on the Internet marketplace eBay to set the tone for the type of used equipment they want to stock, Ryan Gorham says. They now buy used equipment from customers.
“We buy equipment from people walking in just about every day,” Ryan Gorham says. “You never know what someone’s going to bring through the door.”
Starting the store required an initial investment of about $30,000, according to the Gorhams. The brothers used their own savings and a loan from Solvay Bank to finance the cost.
Ryan Gorham projects the store will generate $200,000 in revenue in its first year of operation. After that, he wants to increase revenue by 10 percent every year.
The brothers knew what to expect when starting their store, Ryan Gorham says. They asked music-store owners in other areas how their stores performed.
“We talked to other stores of similar sizes in different cities,” Ryan Gorham says. “We were able to formulate some numbers based on their experience.”
Ryan Gorham also has experience working in retail. He was previously a manager at the Syracuse Real Food Co-op for six years, he says. Brad Gorham worked as a sound engineer at local venues, and this is the brothers’ first time owning a business, Ryan Gorham says.
Gorham Brothers Music takes up 1,200 square feet of leased space at 118 Seeley Road. The brothers liked the location just off Erie Boulevard, as well as its available parking, according to Ryan Gorham.
The space was renovated with new flooring, a new heater, and a new wall that was carved out of a larger storefront, Ryan Gorham says. The building’s owner, Advance Cyclery, coordinated the work and built costs into Gorham Brothers’ lease, he says.
Brad and Ryan Gorham are the music store’s only workers and have no immediate plans to hire additional employees. They eventually want to bring a third brother, Bobby Gorham, into the business as a third partner and may add one other employee in the future, Ryan Gorham says. But those expansions aren’t on the table in the near future.
“Every day is still a struggle to make it,” Ryan Gorham says. “We’re just trying to come up with new ideas to market ourselves and get the word out.”
So far, the shop has had luck attracting families buying children’s first guitars, according to Ryan Gorham. It is also orchestrating searches for musicians who are looking for hard-to-find equipment, he says.
In the future, the brothers want to reach out to Syracuse’s college communities such as Syracuse University to try to drum up business from students. And they want to host local bands in the store, says Brad Gorham.
“I want it to be a place for local musicians to come and try out stuff,” he says. “That will definitely establish us as more of a hangout.”
Couple brings mobile drug-testing franchise to CNY
SKANEATELES — A franchise in Central New York will hit the road to make drug testing quick and easy. “We keep the equipment in our cars,” says Jackie Parker, president and co-owner of USA Mobile Drug Testing of Upstate New York. “It’s all there, ready to go.” Parker launched the upstate USA Mobile Drug Testing
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SKANEATELES — A franchise in Central New York will hit the road to make drug testing quick and easy.
“We keep the equipment in our cars,” says Jackie Parker, president and co-owner of USA Mobile Drug Testing of Upstate New York. “It’s all there, ready to go.”
Parker launched the upstate USA Mobile Drug Testing franchise along with her husband, Brian Parker, in September 2011 in Skaneateles. Their company performs a range of drug and alcohol tests for businesses, including pre-employment testing, random testing, and testing after accidents.
The upstate franchise typically visits its clients and performs tests at their facilities. That can save clients time and money, according to Brian Parker, who is the company’s vice president.
“We just tested for a construction company,” he says. “In the past, they would send employees to a walk-in center, and they would be there for three to four hours by the time they were done. They pay these guys $25 to $45 an hour. We went in, and in about a half hour did all 24 guys. So there was significant savings.”
Testing onsite also eliminates some of the problems inherent to offsite testing, Brian Parker says. Employees don’t have the chance to pick up masking agents or cleansing agents on the way to the test site or “disappear” on their way to the test, he says.
USA Mobile Drug Testing of Upstate New York handles tests for a variety of drugs, depending on the company for which it is working. Employees typically collect samples to be sent to a laboratory certified by the Substance Abuse and Mental Health Services Administration (SAMHSA) for analysis.
The drug-testing company also does some onsite testing, but only uses onsite tests to declare an employee free of drugs, Jackie Parker says. Any time an employee tests positive in an onsite test, the company takes a sample and forwards it to a SAMHSA lab, she says. That’s to avoid an employee questioning a positive result that wasn’t certified by a laboratory, she says.
In addition to drug testing, USA Mobile Drug Testing of Upstate New York offers consulting services to help companies develop drug and alcohol policies. And it provides supervisor training, employee education, and support services to help companies implement their policies.
“We probably spend as much time or more time working on policy, collaboration, and consulting than the actual collections,” Brian Parker says.
“It’s important to the companies because of liability,” he says. “If an employee creates an accident and they’re under the influence, some of the liability for that accident now shifts solely from the company onto the employee. That’s significant, especially for a small or medium-sized company.”
USA Mobile Drug Testing of Upstate New York also performs pre-employment background checks and DNA testing for family relations.
“It’s not necessarily, ‘Am I a father?’ ” Brian Parker says. “We get a lot of calls from older people asking, ‘Is this really my brother or sister?’ ”
The Parkers footed startup costs of about $100,000 to begin their USA Mobile Drug Testing franchise. They used their own savings to finance the costs, which included certifications, training, testing equipment, and marketing, Jackie Parker says.
Those costs are typical for a USA Mobile Drug Testing franchise, according to data from Entrepreneur.com. Tampa, Fla.–based USA Mobile Drug Testing charges a franchise fee between $49,900 and $99,900 and an ongoing royalty fee of 9 percent for a 20-year franchise agreement, according to the website.
The Parkers’ franchise has a mailing address of Suite 125 at 27 Fennell St. in Skaneateles. That’s a postage box at a UPS Store, according to Brian Parker, who says the Parkers perform their work on the road and also have about 200 square feet of their home in Marcellus set aside as office space.
The franchise covers a geographic area ranging from Watertown to Ithaca and from Albany to Rochester, although it will sometimes travel farther within New York State.
Three contract employees work for the company, in addition to Jackie Parker and Brian Parker. The Parkers would like to hire three full-time sales managers within three years — one in the Albany area, one in the Utica area, and one in the Ithaca area. The rate of hiring will be determined by the growth of the business, Jackie Parker says.
The Parkers declined to share revenue totals for the franchise. But Jackie Parker says they want to double revenue every year for three years.
She hopes to achieve that growth by networking with company leaders. And, she wants to establish testing areas in doctors’ offices across the state to satisfy demand from some businesses who want to send their employees for physicals and drug testing in one trip. USA Mobile Drug Testing of Upstate New York has already set up one such outpost with Dr. David Dinello at 119 North St. in Auburn.
Excellus pays $995,000 state fine
Excellus Health Plan, Inc. has paid a $995,000 fine levied by the state Department of Financial Services (DFS) for incorrectly denying emergency room claims and
Inficon profit up 3 percent in first quarter
DeWITT — Inficon (SIX Swiss Exchange: IFCN) earned $10.3 million in the first quarter, up slightly from $10 million a year earlier. Earnings per share
Southern Tier Dermatology plans move to larger location
VESTAL — After expanding late last year with a new location in Big Flats, Vestal–based Southern Tier Dermatology & Aesthetics will continue growing with a
Key Q1 net income moves higher
Net income from continuing operations attributable to common shareholders at KeyCorp (NYSE: KEY) totaled $199 million, or 21 cents per share, in the first quarter.
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CICERO — Nonprofit research and development corporation SRC, Inc. will cut 35 jobs this week as a result of delays and reductions in government contracts.
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