CHRISTY MULBERGER was named digital marketing analyst at the Digital Hyve. She previously helped create and develop a comprehensive marketing analysis department for the American Bible Society. Her expertise in the analysis, management, implementation, and support of print, social media and online marketing campaigns to increase and improve engagement has benefited many organizations across the Northeast. A Penn State graduate, Mulberger also has her Google certification.

BRIAN HEFFRON was recently named web developer for the Digital Hyve. He’s led web-development implementation for companies like Mindshare and Kishmish, while also running his own successful web-consultation firm. Heffron is a graduate of Bryant and Stratton College.

SARYNNA CRUZ has joined the Digital Hyve as an account manager. Cruz has helped a variety of companies identify and achieve their growth targets. Her prior experience includes marketing manager at Brazzlebox, and social-media consultant for iHeartMedia Inc. and Moment Sports. She is a graduate of Full Sail University. ALEXANDRA MCEACHRON has been hired as a digital marketing producer for the Digital Hyve. She has a degree in public relations and advertising from SUNY Cortland. McEachron’s previous positions include internships in social media for SKY Armory, special events and communications for the National Multiple Sclerosis Society, and sport communications for Syracuse University.

MATT READ was recently named chief operating officer the Digital Hyve. He brings more than 17 years of experience working for global, regional, and digital agencies like Ogilvy & Mather, Eric Mower + Associates, and Terakeet. Read also serves as an adjunct professor in the Advertising Department at the S.I. Newhouse School of Communications at Syracuse University.

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