Some recent tweets that came across the @cnybj Twitter feed, offering various small business, HR, career, personal, and social-media/tech tips.

Meghan Monaghan @MeghanMonaghan1
Small businesses with blogs generate 126% more leads. #contentmarketing #smallbiz

NFIB @NFIB
According to our latest Optimism Index, #taxes received the fewest votes as #smallbiz’s number-one problem since 1982: http://nfib.com/sboi

SBA_UpstateNY @SbaUpstateny
When Binghamton #entrepreneur Ranga Ranganathan was ready to purchase #manufacturer Nielsen Hardware, he handled the financing with a ‘five-layer-cake’ from @SBAgov, @keybank, @NYBDCLoans and more. Read his story: http://ow.ly/GdSf30joJFr

Susan Gilbert @SusanGilbert
Instagram for Business: 3 Quick Tips for Small Businesses Success (2018) https://youtu.be/hwtmtt8fElw via @PegFitzpatrick #mobilemarketing @smallbiz

John Drury @JDBizMentor
14 Powerful Leadership Traits (That All Great Leaders Have) https://www.lifehack.org/674245/14-powerful-leadership-traits-that-all-great-leaders-have?ref=category_page_latest_section_post_674245 #businessmentor #smallbusiness #growthmindset

Mark C. Crowley @MarkCCrowley
Whenever they make mistake or bad decision, wise leaders just own it. They don’t place blame on other people or on their circumstances. They take the learning from it & move on.

OneCoWork @onecowork_bcn
9 #tips to gain #confidence in your #career https://goo.gl/NLe4eF

BeyondAthleticTraining @beyond_at
Time management is a skill necessary to be a successful student and professional. You can start building good habits during your academic years that will assist you throughout your career. 

Britany Michelle @SingingGemini16
Take a look at this list of #healthyeating #tips: http://hlty.us/3ts6

Andrea Blasdale @ab_RPO
You should always keep your #LinkedIn profile up to date and fresh. Here are some #tips to keep up.
https://buff.ly/2v9QH9p

Hannah Morgan @careersherpa
What Kind of LinkedIn Magic Gets You to the Top of a Search? These are some really simple things you can do to improve your LinkedIn experience as well! https://buff.ly/2ENCWNl by @waynebreitbarth #LinkedIn

Mitch Mitchell @Mitch_M 
4 Bad Pieces Of #SEO Linking Advice You’ve Been Told https://youtu.be/7AJnJMVNNNc #backlinks #anchorlinks #internallinking #blogging #webpages

It always comes as a shock to find out what others see us quite differently than we see ourselves. Often, it can be distressing, particularly at work. “I don’t get it. I’m not that way.” Maybe not. But it happens. And when it does, a bad reputation can stick tighter than Super Glue, thanks to word-of-mouth and social media.

In today’s highly competitive workplace, reputation makes a difference. Your competition can be down the hall, across the country, or 10 feet away. It can be someone who wants your customer or your job — maybe both.

When it comes to your reputation, hoping for the best isn’t good enough. It leaves it in the hands of others. Your reputation needs to be shaped and managed so it reflects the way you want to be viewed. Here are 22 ways to go about deliberately shaping how others see you.

Take on extra work
Sure, you have more than enough on your plate, so why pile on anything more? It lets you demonstrate your ability to shoulder a heavier load. And that doesn’t go unnoticed. 

Meet deadlines 
“I didn’t have enough time,” may be the top excuse for failing to meet deadlines, as if something beyond our control intervened and caused us to fail. What really happens is that we run out of time — and that’s due to poor planning. 

Come up with ideas to improve something 
It isn’t that most people don’t have ideas; it’s simply they’re afraid to present them. They say, What will people think? Maybe it’s stupid? Just take a chance. You’ll be surprised.

Express appreciation to someone who helps 
We all get busy and move from one thing to another, and before we know it, several people have come to our aid. Just another day at the office. It shouldn’t be. Make it a point to say thanks.

Give credit to others 
It seems as if it diminishes us if we make a point to give a “shout out” to a co-worker. But just the opposite is true. It says we understand what it means to be a team player.

Pitch in when someone is out 
Whether it’s taking messages, answering questions, or solving a problem, it says you have their back. It won’t be forgotten.

Ask questions 
We’ve all been in meetings where stuff goes by that’s new, unclear, or confusing. Ask a question. Don’t assume you’re the only one who didn’t get it. It shows you’re thinking.

Be careful about complaining 
When there’s nothing else to do, it’s complain time, particularly at lunch or after work. Complaining can be toxic and those who do it put their reputation at risk.

Welcome new co-workers
There is a reason to be the first — first impressions are indelible, and you will be remembered.

Go out of your way to help customers 
Look at these as opportunities, not interferences. They’re memorable. Customers like to talk about the times when someone did something special for them.

Come up with solutions for problems 
Avoid the instinct to hold back, play it safe, and worry about: “What if it doesn’t work out? What if it’s rejected?” Give it a try and you may be surprised what happens.

Offer suggestions so others don’t trip themselves up 
“Would it be helpful to look at it this way?” or “Have you considered other possibilities?” Such questions can help rescue someone from stepping off a cliff, from making an unnecessary mistake. They won’t forget it.

Admit it when you’re wrong 
It’s easy to say, “Everybody makes mistakes” or “I’m just human” when we get something wrong. But passing it off is quite different from taking ownership and saying, “I was wrong.” Both impact one’s reputation.

If you spot a problem, propose a solution 
Identifying problems is a popular workplace pastime. Coming up with possible solutions, not so much. One is seen as complaining, the other as being helpful.

Step back to get a bigger picture 
What’s going on right around us holds our attention, blinding us to the bigger picture, distorting our thinking, and causing us to react inappropriately. It helps to step back so we can see more clearly.

Pay attention to details 
Nothing is more disruptive, embarrassing, and frustrating than the wrong address or price, a phone number that’s one digit off, a misspelling, or something that was left out. Reputations are made on accuracy; the opposite is also true.

Don’t make excuses 
It’s quite simple: the opposite of making excuses is taking responsibility. Either way, there’s a reward, one you want and one you don’t.

Avoid having someone remind you 
Digital calendars and reminders should eliminate the need for someone to remind us. It hasn’t. The offenders are just more visible.

Thank those who help you
Although we may not admit it, there are many hands pulling up our bootstraps, not just our own. Be generous in expressing appreciation to everyone who literally gives you a hand.

Tell someone when they do a good job 
Criticism comes easily, praise not so much. Most people benefit from less of the former and more of the latter.

Welcome challenges 
If all we know is what we’re doing now at work, we’re coasting. When we dare to step out of our comfort zone and take risks, we do more than just hold a job.

Smile more 
A Penn State study found that smiling employees are more approachable, likeable, and appear more competent, as well as more trustworthy, according to University of Pittsburgh researchers.

When all is said and done, your reputation is what you make it.         

John Graham of GrahamComm is a marketing and sales strategy consultant and business writer. He is the creator of “Magnet Marketing,” and publishes a free monthly eBulletin, “No Nonsense Marketing & Sales Ideas.” Contact him at jgraham@grahamcomm.com or johnrgraham.com