BRIGID HESLIN has been promoted to director of team services by the Syracuse Crunch. Heslin, 26, joined the Crunch full-time during the 2017 Calder Cup Playoffs after serving as a public & media relations intern and part-time account executive since the 2015-16 season. In her new role, Heslin will continue to assist in all hockey operations, including day-to-day relations with the club’s NHL affiliate, the Tampa Bay Lightning, and the American Hockey League to ensure compliance with the NHL and AHL collective-bargaining agreements. She will also oversee the team’s merchandise line and Crunch Authentic program. Additionally, Heslin will be involved in the club’s corporate-activation projects and continue to oversee the team’s successful internship program. Originally from Coxsackie, New York, Heslin graduated from Le Moyne College in 2016 with a bachelor’s degree in communications with concentrations in public relations and media studies.

STEFANY GALE has been promoted by the Crunch to director of game operations and creative services. Gale, 28, joined the Crunch in 2017 after working as a graphic designer/project manager for Kishmish from 2015 to 2017, while also contributing to the digital-content design for the Crunch during the 2017 Calder Cup Playoff run. As director of game operations and creative services, Gale will oversee all game-night operations and staff, including development and implementation of formats and scripts. She will continue to play an integral role in the club’s in-arena technology strategy and upgrades. In addition, she is the team liaison for coordinating with the Upstate Medical University Arena’s management company, ASM Global. Gale will also be responsible for designing all digital and printed promotional materials for the Crunch and assist in the team’s content creation and digital media strategies. A native of Cicero, Gale graduated from Robert Morris University, near Pittsburgh, in 2015 with a bachelor’s degree in media arts with a concentration in graphic design and minor in sport management, where she played on the Division I women’s lacrosse team.