ROCHESTER, N.Y. — Excellus BlueCross BlueShield and its parent company, the Lifetime Healthcare Companies Inc., on Thursday announced that president and CEO

Christopher Booth will retire on May 1, 2021.
The company’s board of directors voted Thursday to name James Reed president and CEO-elect as of July 1, 2020.
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The announcement is part of a planned succession for executive leadership of the $6 billion nonprofit health plan, Excellus said in a release.
Rochester–based Excellus BCBS, which operates an office in DeWitt, is Central New York’s largest health insurer.
Booth has led Excellus since January 2013.
Reed joined Excellus in January 1996. Most recently, he served as executive VP of marketing and sales, and as regional president in the Central New York market.
His responsibilities have included line-of-business oversight and all marketing and sales functions for the commercial-group markets, retail markets, Univera Healthcare, and Lifetime Benefit Solutions. He also has oversight of the Health Care and Network Management division
Photo credit: Excellus


