SYRACUSE — Eric Mower + Associates (EMA), the largest advertising agency in Central New York, on Thursday announced the formation of a new specialty group, EMA Energy + Sustainability.
It’s a new specialty group intended to help energy providers and the manufacturers of energy-efficient products and technologies promote their services, EMA said in a news release.
EMA’s Energy + Sustainability group focuses on areas including insight and analytics, design and branding, public relations and public affairs, and social media and strategic planning, the agency said.
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The group conducts research studies, interviews industry experts, and shares insights through articles, blog posts, webinars, and videos, according to EMA.
The agency’s client roster includes companies such as Fairfield, Conn.–based General Electric Co. (NYSE: GE); Charotte, N.C.–based Nucor Corp. (NYSE: NUE), a steel-product manufacturer with a location in Auburn; and Transmission Developers, Inc., an Albany, N.Y.–based independent-transmission provider.
Headquartered in Syracuse, Eric Mower + Associates operates offices in Buffalo, Rochester, Albany, Cincinnati, Atlanta, and Charlotte, N.C.
Contact Reinhardt at ereinhardt@cnybj.com
