Business Mentors

VIEWPOINT: Digital-marketing strategies health-care providers shouldn’t ignore

Chris Panebianco In marketing, few things change as quickly as digital media. Oftentimes, trends tagged as “the next best thing” simply come and go, and they’re not around long enough to make a rea Read More

Ask Rusty: Spousal Benefits and Enrolling in Medicare

Dear Rusty: I will be 65 [in a month]. [My] husband will be 61 in August. If I started collecting Social Security now would I only be able to collect on myself? My husband plans on collecting at 62. W Read More

5 Reasons Green Dentistry is Gaining Popularity

For a growing number of patients, a trip to the dentist isn’t what it used to be — and that’s how they want it. Rather than just a routine “drill-and-fill” for a cavity, they may receive a head massa Read More

USDOL issues proposed regulations on white-collar exemptions

On March 7, 2019, the U.S. Department of Labor (USDOL) issued proposed regulations that would increase the minimum weekly salary to qualify for the Fair Labor Standards Act white-collar exemptions fro Read More

Business so Tweet: how Twitter drives business growth beyond marketing

I recently sat down with my client Dr. Sarah Taber, author and content creator of the podcast “Farm to Taber.” Her Twitter handle is @SarahTaber_bww. Read More

Global Intangible Low-Taxed Income: A Shiny New Tool in the IRS Toolbox

Congress passes the tax laws, the Treasury Department collects the Tax revenues, and the IRS oversees the reporting and collection process. The Tax Cuts and Jobs Act (TCJA) of 2017 added a new U.S. re Read More

CNY EXECUTIVE Q&A: A chat with Loretto’s Kimberly Townsend

Editor’s Note: CNY Executive Q&A is a feature appearing periodically in The Central New York Business Journal, authored by guest writer Jeff Knauss, who is co-founder of his own digital-marketing Read More