BINGHAMTON — A location of Hoopla! Frozen Yogurt is currently under construction at 1257 Front St. in Binghamton and scheduled to open July 25, the company announced this week.
“We value community, family and healthier options for children and adults above all else, and it shows in our stores and in our desserts,” Larry Wilson, creator of Hoopla! Frozen Yogurt, said in a news release.
Locally owned and operated, Hoopla! intends to buy ingredients and supplies from local farmers and companies whenever it can, the company said. It also plans to purchase its milk supplies from local dairies.
(Sponsored)

The New Rule for Independent Contractors – Are You Ready?
Effective March 11, 2024, the US Department of Labor will change the analysis it uses to determine whether an individual is an employee or independent contractor under the Fair Labor

The OBBBA Resurrects the Immediate R&E Expense Deduction
Under the Tax Cuts and Jobs Act (TCJA), businesses, including manufacturers, have been required since 2022 to amortize domestic Section 174 research and experimental (R&E) costs over five years, rather
The berries and fruits for use as toppings “are grown in the fields just down the road,” the company said.
The company is planning for locations in Auburn, Cortland, Camillus, DeWitt, Oneonta, and Newburg (Wyoming County) in New York and in Wilkes-Barre/Scranton, Pa.
Contact Reinhardt at ereinhardt@cnybj.com


