NEW HARTFORD — A renovation project is planned at the 14-screen, Marquee Cinemas theatre in New Hartford. Construction was scheduled to begin Jan. 2, with a completion date in May, per a news release that the New Hartford Chamber of Commerce forwarded to CNYBJ. The theatre will remain open during the remodel. Beckley, West Virginia–based […]
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NEW HARTFORD — A renovation project is planned at the 14-screen, Marquee Cinemas theatre in New Hartford.
Construction was scheduled to begin Jan. 2, with a completion date in May, per a news release that the New Hartford Chamber of Commerce forwarded to CNYBJ. The theatre will remain open during the remodel.
Beckley, West Virginia–based Marquee Cinemas Inc. and PAG Investments announced the renovation project in that release. PAG Investments is a privately held, real-estate investment firm headquartered in New York City.
CNYBJ contacted Marquee Cinemas for details on the contractor and architect involved in the project, along with the project cost, but the company didn’t respond to the inquiry before press time.
The work is scheduled in two phases. The first part will target studios 1 through 6, along with converting auditoriums 7 & 8 to what the company calls “Marquee Extreme Cinemas (MXC)” auditoriums, per the release.
Marquee expects to complete the first phase in mid-March, with all studios equipped with new “luxury” seating, carpeting, and lighting.
The second phase, which Marquee expects to finish in mid-May, will include the completion of auditoriums 9 through 14, along with work in the lobby and common areas.
It’ll also include digital displays, new wall coverings, and carpet, along with interior and exterior paint work.
Additionally, the theatre will be adding reserved seating, allowing moviegoers to pick their “exact seat.” Patrons may purchase and choose their favorite seat prior to the movie, either online, at the box office or at Marquee’s ticketing kiosk, the company said.
“The new upgrades will offer patrons a premium experience not currently offered in the market. We want the newly-renovated Marquee Cinemas to be a welcome retreat for guests to relax and feel right at home as they enjoy a movie,” Robin Shumate, director of marketing for Marquee Cinemas, said in the release. “Our goal is to provide our customers with the best in entertainment. For nearly 15 years, it has been and will continue to be our pleasure to serve New Hartford and Oneida County.”
Formed in 1979, Marquee Cinemas, Inc. currently operates 17 locations with 175 screens in nine states.