SYRACUSE, N.Y. — Hotels in Onondaga County had significantly more filled rooms in March than in March 2020, which was when the COVID-19 pandemic first hit the hospitality industry hard, according to a recent report.
The hotel occupancy rate (rooms sold as a percentage of rooms available) in the county soared 44.6 percent to 44.4 percent in March compared to the year-ago period, according to STR, a Tennessee–based hotel market data and analytics company.
Revenue per available room (RevPar), a key industry gauge that measures how much money hotels are bringing in per available room, went up 36.2 percent to $35.97 in March from the same month a year prior.
Average daily rate (or ADR), which represents the average rental rate for a sold room, slipped 5.8 percent to $80.99 in March compared to March 2020.
The March 2021 hotel-occupancy report represents the first time in which the year-over-year comparison is to a month also affected significantly by the COVID crisis. The last 12 reports each featured double-digit declines in occupancy as the comparisons were to a pre-pandemic month.