UTICA — Hotels in Oneida County were fuller in November compared to a year ago, according to a recent report. The hotel occupancy rate (rooms sold as a percentage of rooms available) in the county increased 3.6 percent to 49 percent in November from 47.2 percent in the year-ago month, according to STR, a Tennessee–based […]
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UTICA — Hotels in Oneida County were fuller in November compared to a year ago, according to a recent report.
The hotel occupancy rate (rooms sold as a percentage of rooms available) in the county increased 3.6 percent to 49 percent in November from 47.2 percent in the year-ago month, according to STR, a Tennessee–based hotel market data and analytics company. That was the ninth straight monthly increase. Year to date through the first 11 months of 2018, the occupancy rate was up 5 percent to 58.5 percent.
Revenue per available room (RevPAR), a key industry indicator that measures how much money hotels are bringing in per available room, rose 4.4 percent to $49.01 in November from $46.94 in November 2017. Oneida County’s RevPAR has increased nine months in a row. Year to date through November, the county’s RevPAR was up 5.2 percent to $66.95.
Average daily rate (or ADR), which represents the average rental rate for a sold room, gained 0.8 percent to $100.09 in November from $99.34 a year prior, per STR. Oneida County’s ADR was nearly unchanged year to date at $114.50.