UTICA , N.Y.— Oneida County’s hotel-occupancy rate (rooms sold as a percentage of rooms available) rose 3.4 percent to 65.2 percent this October compared to the year-ago month.
That’s according to a recent report from STR, a Tennessee–based hotel-market data and analytics company. Occupancy in the Mohawk Valley’s largest county is up 7.9 percent year to date to 60.9 percent.
Revenue per available room (RevPar), a key industry gauge that measures how much money hotels are bringing in per available room, jumped 11.3 percent to $90.33 in October, compared to October 2021. Through the first 10 months of the year, RevPar has increased 21.3 percent to $80.90.
Average daily rate (ADR), which represents the average rental rate for a sold room, rose 7.7 percent to $138.57 in Oneida County in the 10th month of the year. So far in 2022, ADR is up 12.4 percent to $132.94.