What Do Your Marketing Tools Say About You?
Reading a question and answer article about proper distribution of business cards made me pause to think about my own. Are my business cards good representatives of me and what I do? This led me to ex Read More
Deciphering the emerging health-care acronyms
“A mentor is someone who allows you to see the hope inside yourself.” – Oprah Winfrey It’s important to speak in a language that your audience understands. As many of you know, accountants are not ne Read More
Central New York is a great test market
Several years ago, Coca-Cola introduced a product called C2 which contained half the calories and carbohydrates of regular Coke. It created C2 specifically for men who did not like the image or flavor Read More
The Rewards of Employing Individuals With Disabilities
Far and away the best prize that life has to offer is the chance to work hard at work worth doing. — Theodore Roosevelt “You do realize that each of us has some form of disability or flaw? No one is Read More
One of the most vexing topics in financial-statement work is defining materiality. I often liken it to “what is important,” “what do the owners or lenders focus on,” “what matters to the board,” and s Read More
Communicating Through Mergers & Acquisitions
Mergers and acquisitions: they aren’t just multi-billion dollar transactions for the top Fortune 100 companies. Many mid- and smaller-sized businesses are pursuing strategic opportunities to join forc Read More
SBA awards SU $3M grant to fund entrepreneurship training for veterans
The U.S. Small Business Administration (SBA) today announced that it has awarded a $3 million grant to Syracuse University’s Institute for Veterans and Military Families (IVMF). The SBA grant funds o Read More
Mark Twain said, “What is the difference between a taxidermist and a tax collector? The taxidermist takes only your skin“ and Barry Goldwater reflected, “The income tax created more criminals than any Read More
Raising Capital Via Crowdfunding: A Step Closer to Reality
The JOBS Act (short for Jumpstart Our Business Startups Act) became law in April 2012. One of the more controversial provisions in the JOBS Act was the creation of a new “crowdfunding” exemption from Read More
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